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THE IMPACT OF SOCIAL CAUSE'S INVOLVEMENT ON BRAND PERSONALITY AND PURCHASE INTENTION

THE IMPACT OF SOCIAL CAUSE'S INVOLVEMENT ON BRAND PERSONALITY AND PURCHASE INTENTION
2001_Paper.pdf
File Size:
783.17 kB
Author:
AGARZELIM ALVAREZ MILÁN
Date:
29 Septiembre 2014
 
 
 
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