2013 EFMD MBA Conference: "Leading the MBA: The Good, the Bad & the Ugly"

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EFMD with the support of the Graduate Management Admission Council (GMAC), has great pleasure in inviting you and your business school to attend the 2013 EFMD MBA Conference that will be hosted by IMD in Lausanne, Switzerland from the 17-19 of March.

The conference will explore the role of the Programme Director under the theme “Leading the MBA: The Good, the Bad & the Ugly” and will include a tailor made case "The MBA Director’s Dilemma” that will address some of the key challenges encountered by Programme Directors. The conference will be Chaired by Giulio Toscani, Director of the MBA Programme at EADA, Spain. 

In the event are scheduled the following sessions: 

Developing Partnerships & Portfolio Expansion Strategies

Julia Marsh, Director MiM, LBS, UK 

Creating Positive Group Dynamics

John Sadowsky, Professor of Leadership and Marketing, Grenoble Ecole de Management, FR

Trends in Graduate Management


Deborah Somers, Director, EMEA, GMAC ®, UK

Media: Developing Key Messages about You and Your Programme

Teresa Martini, Consultant, Ex-International Producer at CNN, UK

Learning how to Learn

Sonja Zaar, Director MBA programmes and International Projects at Maastricht University School of Business and Economics, NL

Corporate Panel

Are employers actually aware of the programme details when hiring your MBAs? Can they really tell the difference between a specialised Masters Programme and an MBA? What in-house training do they provide and how relevant are business schools to them? 

Innovation in Blended Learning…and much more to come! 

For the more information about this event click here.

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